Use All the Tools for your Marketing
While everyone knows the importance of digital marketing efforts, don’t forget how effective marketing tools like print can be when effectively used!
Avoiding a Summer Slump
Smart marketers pull the team together to review the first half of the strategically laid out plan and determine if it is on track. Use smart marketing and sales to avoid the summer slump.
The Link Between SEO and Content Marketing
SEO is the research that lets you know who your customers are and what they need to hear to be inspired to buy your product. This research can let you know if your traffic matches your customers, where they come from, what age they are, gender, time of day they visit, and what key words and concepts they respond to
WHEN should you reach out?
you’ve taken the first two very important steps in deciding who
and what is important to your business. Next, a strategic plan on
how to connect with them is not only important, but imperative.
Who do you want to talk to?
Who is your target audience? This question is the very basis of
everything you do moving forward. How do you determine what
will resonate with them? Who needs your products, services,
advice? The best laid plans need initial core thoughts to be
successful.
WHAT is your WHY?
In today’s market, your entire business rests on WHY are you
different? WHY are you the best? WHY does the customer want
to connect with you.